Sales solution in Telegram by team (from accounts or bots)¶
Take your Telegram sales to the next level with Hotline CRM. Communicate conveniently with your clients without switching to third-party apps, work in teams of any size, use an impressive arsenal of system capabilities!
- Complete sales chain: first questions → deal closing → support → broadcasts and relationship development
- Any channel combinations: accounts for inquiries, calls, and story warming, bots for bulk broadcasts or standard order intake
- Familiar Telegram interface based on topic groups, any message format (stickers, voice, screenshots, etc.)
- Simple setup, convenient mobile work, tags for customer stages, quick replies, and other modules.
Use the free version of the system for testing right now!¶
Start now with Hotline Free CRM
Hotline CRM capabilities¶
Hotline CRM allows you to manage all Telegram communication with clients — from initial questions and sales to long-term support, broadcasts, and relationship development.
When consulting about products and services, different communication formats are critical: voice for quick explanations, video for product demonstrations, screenshots with details, files with documents. Managers can conveniently respond from mobile devices at any time.
The entire sales process happens in the familiar Telegram interface. Salespeople communicate with clients on behalf of connected bots or accounts just like in regular chats: sending text, voice messages, screenshots, document files — any formats convenient for communication. At the same time, the team can discuss complex cases in internal comments and carefully formulate responses before sending.
Use tags to track different customer stages in the sales funnel. Work as a team or solo. Expand functionality through parallel connections and integrations with external CRM systems.
Advantages of Hotline CRM¶
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Quick self-service setup via bot in 5 minutes (1)
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Connection takes no more than 5 minutes through our setup bot. All connection settings are configured directly in the bot.
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Unlimited managers, operators and dialogs (1)
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The system has no limits on team size. The number of employees doesn't affect cost at all. Everyone added to the backend group can work with dialogs with assigned roles.
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Perfect even for small teams or solo work (1)
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The system isn't a huge, cumbersome machine and works great even when you're working on a project alone.
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Connects to your bots and personal accounts (1)
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Bots and accounts in Telegram have their own advantages and disadvantages. Hotline allows you to work with both types and even combine them within a single project.
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First-touch attribution and referral tracking (1)
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System tracks first touch point and referral sources for each contact, helping analyze effectiveness of marketing channels.
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All Telegram media: photos, videos, files, voice messages, video messages (1)
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Full support for all types of content that can be sent and received in Telegram, including media grouping.
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Native Telegram features: search, pins, notifications, scheduled messages, etc. (1)
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Inherits many Telegram features available in forum groups, making work familiar and convenient.
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Privacy protection and data hiding features (1)
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Built-in tools for hiding sensitive information, controlling access to customer data and restricting information leaks.
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High reliability and message delivery guarantees (1)
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Messages are queued and guaranteed delivery even during temporary connection issues or Telegram API problems.
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Quick replies and message templates (1)
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Create and use templates for frequently used responses to speed up operator work and standardize communication.
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Broadcast messages and mass mailings (1)
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Send messages to multiple contacts or segments simultaneously using the broadcast module.
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Contact segmentation and filtering (1)
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Create dynamic segments based on contact properties, tags and interaction history for targeted communications.
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Analytics and reporting (1)
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Track key metrics, response times, operator performance and customer satisfaction levels.
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Data export and backup (1)
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Export dialog history, contact data and analytics in various formats for backup or integration with other systems.
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Flexible configuration and customization (1)
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Over 20 connection parameters allow you to fine-tune system behavior for your specific needs.
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API and webhooks for integrations (1)
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Connect external systems via webhooks and API to automate workflows and integrate with your existing tools.
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Hide customer information from operators (1)
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Protect sensitive customer data by hiding usernames, phone numbers and other identifying information from support staff.
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Support for Telegram Secret Chats (1)
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When connecting user accounts, you can work with Secret Chats, providing end-to-end encryption for sensitive communications.
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Video overview¶
Implementation order¶
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Choose strategy and connect: bot, account, or combination¶
Determine how you'll work with clients. A bot is good for bulk broadcasts, an account lets you message first, show stories, and make calls. Many use a combination. Study the comparison of options and create connections through the setup bot @hotlinetg_bot in a couple of minutes.
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Quick parameter setup¶
Configure a welcome message for clients and other necessary parameters for your sales process. All setup is done through the setup bot without programming — super fast and easy.
If needed, you can order a setup consultation for help configuring the sales system for your tasks.
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Building a sales department¶
Add sales managers to the backend group. Set up roles and access rights. You can work solo too — the system is effective for teams of any size. Enable client contact hiding from operators if needed.
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Setting up sales funnel¶
Create a tagging system to track customer stages: new lead, qualification, proposal sent, payment, support. Set up quick replies for frequently asked product questions. Use internal comments for discussing complex deals.
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Starting work¶
Begin working with clients! If using an account — initiate dialogs with
/newcommand. Process requests from mobile devices, use all message formats for consultations: voice, video, files, screenshots. -
Scaling and automation¶
Use broadcasts to inform customers about new offers. Set up integrations with external services and payment systems. Connect parallel bots to expand functionality. Track team load through analytics.
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Help and growth¶
Order a consultation to get advice on optimizing your processes or order development of custom extensions for your business processes.
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Paid subscription¶
As your project scales, switch to a paid plan with expanded limits and premium features.
Connection parameters¶
Connection parameters define the behavior of your sales system. Configured through @hotlinetg_bot.
Main parameters for Telegram sales bots¶
Setting greeting for new users:
WELCOME
Welcome message that user receives on first contact and when their request was closed (switched to /close status). Can be completely disabled on paid version. Free version requires Hotline link in welcome message.
Default value: standard welcome message in English.
Setting auto-close timeout for topics:
AUTOCLOSE
Dialog auto-close period after last operator response, specified in hours.
If topic with user was closed, they'll receive welcome message from WELCOME parameter on next contact. Free version has maximum auto-close period of 48 hours.
Default value: 48 hours.
Activating automatic user information display:
AUTO_INFO
Whether to automatically show available user information when topic is created.
Default value: don't show.
Setting operator permissions for using broadcast, tag, and export modules:
EXTENSIONS_ALLOWED
List of USER_ID users allowed to use important Hotline module functions (broadcast configuration and launch, tag configuration, client base export, etc.).
Default value: available only to connection administrator.
Hiding client data from operators:
HIDE_INFO
Determines what client information is hidden from operators (names, group titles, user links, /info command output).
Default value: NONE (all information is available).
Disabling error message notifications when working on accounts:
SILENT_MODE
Whether to show clients possible errors when processing their messages.
Default value: show errors.
Key modules for sales¶
In addition to basic commands Hotline provides modules that are critical for sales departments:
Tags and sales funnels with /mark command
Assign visible tags to topics for segmentation, organizing sales funnels and automations.
Quick replies with /say command
Quick creation and sending of prepared messages in topics. Supports text, media, albums and message forwarding.
User broadcasts with /send command
Mass broadcasts to all or selected clients with scheduling capability.
Team analytics
Detailed operator performance statistics, customer request analysis and reports for various time periods.
Client base export with /export command
Export client data to CSV file for backup or analysis.
Frequently asked questions¶
How to start team sales in Telegram?
Connect your working channels to Hotline, assign manager roles and set the stages of working with leads.
Who is the Sales Hub case suitable for?
Small and medium-sized sales departments, especially when several managers work with a common incoming flow.
What most often hinders sales on Telegram?
Loss of context, misunderstanding of customer requests, long drawn out discussions. Unified statuses, processing rules and transparent responsibility help.
Can this be linked to CRM?
Yes, through integrations, leads and statuses can be transferred to CRM for end-to-end analytics.
Can I try it for free?
Yes, you can start with the free version of Hotline: Hotline Free CRM.
What KPIs to watch after launch?
Response rate, lead-to-deal conversion and percentage of lost calls.
Related cases¶
Useful extensions for the Telegram sales system may include functionality from the following use cases: